When pondering the topics that surround success principles, attitude and motivation are of paramount importance. BUT, the most zealous and outwardly positive salesperson will in all likelyhood, never reach their goal without the proper success skillset and product knowledge.
It’s not necessary to have a PhD to be successful, in fact you don’t need a degree at all! I can think of at least one person with an advanced degree that has gone to waste. Education is worthless without the attitude and aptitude to do something with what we’ve learned.
Whether your choice is to be the Dean of a University or Mr. Greatwrench, there are specific educational criteria necessary in order to do that job well. That advanced degree is worthless without the desire and ability to inform, encourage and educate others. That six foot tall, stacked toolbox, full of the latest techno-gadgets is nothing but a half ton paperweight without the knowledge of how to apply the tools to the needed repairs. Without the proper education it is impossible to reach your fullest potential and be truly successful in your field.
Some career choices don’t necessarily require any form of formal education at all. Professional sports for example gives young, gifted athletes with miraculous aptitude the opportunity to forgo their education and begin a very lucrative career, sometimes right out of high school. These youngsters are loosely encouraged to get an education to fall back on, but most are blinded by the lure of dollar signs and bright lights.
On the other hand, consider the young athlete who received a degree in business management while attending and playing through their college years. This athlete is in a much better position for a secure and successful future if fate or circumstance were to deal a career ending injury. Even without injury, and heading for retirement, the second athlete is better prepared for life outside of sports.
The thing that drives us to become educated in our skillset is motivation. In order to achieve success on your career path you must constantly be in pursuit of the education necessary to excel. When we stop learning, we start losing.
When the three traits of attitude, aptitude and motivation are combined with intent, there is nothing that can stand in the way of success. These are the basic tools of any success in business or in life. Apply these principles for yourself and watch your life change before your eyes.



